
I had a great reminder this weekend about the concept of ‘know your audience.’ As young business professionals, it is apparent for us to not only consider this concept but practice it as we move forward in our careers. As my internship wraps up this week at Waggener Edstrom, one of my greatest takeaways is learning how to be an active listener – or as I have been told by my manager ‘to harness my blue.’
Being an active listener is a huge part of knowing your audience when engaging in conversations. Although it may seem self-explanatory, it is important to remind ourselves because many times the way we come across in meetings can be unconscious. I learned this weekend that my dad, who has been a business owner and client facing for 25+ years, is just now seeing a Business Coach. As my dad put it, he’s engaging in ‘passion management’ – something I think we can all consider in our own lives. What exactly is passion management?
According to a News Times article, passion management is building trust through active listening and asking questions. By building trust in our conversations, there is more opportunity to share your passions and ideas. The article also points out the importance of this topic when entering a new job.
“Especially when you’re in a new situation such as a new job, you need to be able to step back and listen. Figure out the politics of the company and how it operates, as well as the opinions and personalities of the people you are working with.”
Knowing my audience is something I have struggled with as a young person. Sometimes my passion gets in the way of the overall goal in a conversation. Thus, considering ways to prepare for a meeting, such as stepping back and saying ‘pause’, is essential to anyone’s growth personally and professionally. Through my experience at WE, I hope to study this concept further and utilize it as I move forward as a young business professional. My goal through this blog post is to empower others to consider and practice necessary steps for building better conversations.